Allianz UK has unveiled Slick Cover, a digital-first motor insurance brand aimed at giving British drivers greater choice.
Slick Cover has been structured as a managing general agent (MGA), a model that lets Allianz build and roll out fresh digital offerings at speed. The venture moved from initial concept to writing its first motor policy in under six months, a pace the company says underlines its ambition to deliver lower-cost, technology-driven cover.
The new brand carries a Defaqto 5-star rating and can be purchased directly through Slickcover.com or via price comparison sites. Policyholders benefit from a simplified purchase journey and a streamlined process for notifying claims.
Payment can be made through Apple Pay and Google Pay, while a built-in digital wallet gives customers round-the-clock access to their policy documents. Drivers can also use a QR code to report a claim or share their insurance details with other motorists, and a telephone claims support team remains on hand for those who need it.
The initiative was spearheaded by Darya Dara, who serves as CEO of Slick Cover.
Allianz UK CEO Colm Holmes said, 'I challenged the team to do something different, think about our customers and what they would really want from a future-ready insurance product. '
'To go from an idea to selling a policy in six months is genuinely remarkable. There's still a lot of work to be done, but this really shows that large organisations like Allianz can still be forward-thinking and agile, so I'm excited to see what comes next.'
Slick Cover CEO Darya Dara said, 'We're very excited to launch Slick into the UK personal lines market and provide more choice to customers who are looking for great value cover for their car, and want quick access to their insurance information.
'Customers' requirements are evolving fast and there is growing demand for making car insurance simpler to buy and easier to manage. Built as a fully digital platform, Slick is designed to be future-ready allowing rapid innovation, continuous improvement and the flexibility to adapt quickly as customers' expectations and market conditions evolve.'